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Скачать книгу (размер 2 278 Kb , формат fb2, страниц 448) Аннотация: A Dictionary of Marketing is an accessible and wide-ranging A-Z, providing over 2,600 entries on topics spanning terms for traditional marketing techniques (from strategy, positioning, segmentation, and branding, to all aspects of marketing planning, research, and analysis), as well as leading marketing theories and concepts. Both classic and modern marketing techniques are covered. Entries…

Скачать книгу (размер 2 441 Kb , формат fb2, страниц 480) Аннотация: The Dictionary of Media and Communication is an authoritative and wide-ranging A-Z providing over 2,200 entries on terms used in media and communication, from concepts and theories to technical terms, across subject areas that include advertising, digital culture, journalism, new media, radio studies, and telecommunications. It also covers relevant terminology from related disciplines such as…

Скачать книгу (размер 3 257 Kb , формат fb2, страниц 640) Аннотация: This is the reissue of the Oxford Colour Spanish Dictionary Plus now in an attractive new format. This dictionary is an effective and practical reference tool for any student, adult learner, or traveller. It is especially user-friendly, with a colourful design that makes it easy to find the word you are looking for quickly. It also has usage notes, giving you help with tricky and frequently…

Скачать книгу (размер 1 054 Kb , формат fb2, страниц 208) Аннотация: Why do people become extremists? What makes people become so dismissive of opposing views? Why is political and cultural polarization so pervasive in America? In Going to Extremes, renowned legal scholar and best-selling author Cass R. Sunstein offers startling insights into why and when people gravitate toward extremism. Sunstein marshals a wealth of evidence that shows that when like-minded…

Скачать книгу (размер 1 177 Kb , формат fb2, страниц 232) Аннотация: Originally perceived as a cheap and plentiful source of power, the commercial use of nuclear energy has been controversial for decades. Worries about the dangers that nuclear plants and their radioactive waste posed to nearby communities grew over time, and plant construction in the United States virtually died after the early 1980s. The 1986 disaster at Chernobyl only reinforced nuclear power's…

Скачать книгу (размер 3 421 Kb , формат fb2, страниц 672) Аннотация: 'A companion to be cherished', 'judicious and authoritative', 'informative and entertaining', an 'invaluable work of reference' — these are just some of the phrases used by reviewers to describe the Oxford Companion to Irish History. The history of Ireland has long been at the epicentre of political and academic debate. Interest in Irish culture, politics, and society, both ancient and modern,…

Скачать книгу (размер 1 707 Kb , формат fb2, страниц 336) Аннотация: Many Americans believe that their own government is guilty of shocking crimes. Government agents shot the president. They faked the moon landing. They stood by and allowed the murders of 2,400 servicemen in Hawaii. Although paranoia has been a feature of the American scene since the birth of the Republic, in Real Enemies Kathryn Olmsted shows that it was only in the twentieth century that strange…

Скачать книгу (размер 1 789 Kb , формат fb2, страниц 352) Аннотация: This book is about language that is designed to mean what it does not seem to mean. Ciphers and codes conceal messages and protect secrets. Symbol and magic hide meanings to delight or imperil. Languages made to baffle and confuse let insiders talk openly without being understood by those beyond the circle. Barry Blake looks at these and many more. He explores the history and uses of the slangs…

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Скачать книгу (размер 483 Kb , формат fb2, страниц 96) Аннотация: Cockadoodle moo The geese came out to play. The farmyard hens danced round their pens The cows rolled round in the hay. From the moment you wake up until it's time to turn out the light, a poem will always brighten your day! This lively collection of rhymes and poems has contributions from Shirley Hughes, Jez Alborough, Richard Edwards, Tony Mitton, Giles Andreae, Michelle Magorian and many more.…

Скачать книгу (размер 4 237 Kb , формат fb2, страниц 832) Аннотация: This authoritative dictionary is a comprehensive school dictionary with its 45,000 words and phrases in alphabetical order. Each entry contains clear numbered meanings, word classes, inflections, easy pronunciation guides, supporting example sentences and notes to help with using the words accurately. There are word origins for all root words. Guidewords at the top of each page and the full…

Скачать книгу (размер 1 625 Kb , формат fb2, страниц 320) Аннотация: You have half our gifts, I have the other... When English girl Sky catches a glimpse of bad boy Zed in her new American high school, she can't get him out of her head. He talks to her with his thoughts. He reads her mind. He is the boy she will love for ever. Shadows stalk her past but a new evil threatens her future. She must face the dark even if it means losing her heart. Will Sky have the…

Скачать книгу (размер 1 462 Kb , формат fb2, страниц 288) Аннотация: Marked as special at an early age, Jacinda knows her every move is watched. She longs for the freedom to make her own choices, but when she breaks the 'no flying' rule, she nearly pays with her life. Until a beautiful stranger saves her. A stranger who was sent to hunt those like her. For Jacinda is a draki, a descendant of dragons whose greatest defence is her secret ability to shift into human…

Скачать книгу (размер 116 Kb , формат fb2, страниц 24) Аннотация: Read With Biff, Chip and Kipper Level 1 Phonics have been designed to introduce concepts which will form the basis of children's reading and writing skills. These four exciting and colourful Phonics books focus on: letter sounds and letter shapes; the alphabet and letter names; reading simple words and sentences.

Скачать книгу (размер 4 165 Kb , формат fb2, страниц 818) Аннотация: This is the reissued Colour Oxford English Dictionary. The Colour Oxford English Dictionary offers the most accurate and up-to-date coverage of essential, everyday vocabulary, with 90,000 words, phrases, and definitions based on evidence from the Oxford English Corpus, a unique databank comprising hundreds of millions of words of English. Definitions are easy to understand, given in a clear,…

Скачать книгу (размер 2 441 Kb , формат fb2, страниц 480) Аннотация: This book meets the needs of all students following the Cambridge International Examinations (CIE) syllabus for IGCSE Extended Mathematics. Updated for the most recent syllabus it provides complete content coverage with thousands of practice questions in an attractive and engaging format for both native and non-native speakers of English. The book is easy-to-use with an accessible format of…

Скачать книгу (размер 1 462 Kb , формат fb2, страниц 288) Аннотация: A pampered prince who has to give up everything he has ever known. A warrior-like girl who has promised to carry out her duty at any cost. An obedient young servant with a mission to complete and an icy chill in his heart. As ancient demons rise around them and conspire to destroy their world, only these three people can defeat the evil which threatens to engulf them. But to do so they must first…