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Michael Black: Business Issues (+ Audio CD)

Скачать книгу (размер 401 Kb , формат fb2, страниц 80) Аннотация: Focus on companies and their internal processes and activities. • Training • High fliers • How to write effective reports • Creating a famous brand • Financial results • Succession planning

Michael Black: Business Environment (+ Audio CD)

Скачать книгу (размер 483 Kb , формат fb2, страниц 96) Аннотация: Focus on companies in relation to competitors and external stakeholders, including customers, suppliers and the general public. • Gaining a competitive edge • Customer relationship management • Marketing communications • Logistics • Trade fairs • PR to the rescue