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F. Robert Jacobs: Operations and Supply Management (+ DVD)

Скачать книгу (размер 4 400 Kb , формат fb2, страниц 864) Аннотация: »Operations and Supply Management», as the title indicates, provides increased emphasis on supply chain management in the 12e. The 12e continues its market leading up-to-date coverage of service operations as well. The text includes solved examples and problems, enough cases for MBA courses to use without supplementing, and the industry leading technology support suite.

Brenda Dyer: Global Outlook Advanced Reading Book

Скачать книгу (размер 565 Kb , формат fb2) Аннотация: »Global Outlook» is a two-book series designed to introduce ESL/ELT students to the basic reading skill required for fluent, accurate reading in English. The series is designed for teachers who are experienced in teaching reading skills but looking for new ways to implement them and for teachers who are less experienced and need guidance on how to incorporate specific reading-skill development in…

Hartmann Pamela: Interactions 2 Reading: Silver edition (+ CD-ROM)

Скачать книгу (размер 1 258 Kb , формат fb2, страниц 248) Аннотация: Interactions Mosaic, Silver edition is the newly revised five-level, four-skill comprehensive ESL/EFL series designed to prepare students for academic content. The themes are integrated across proficiency levels and the levels are articulated across skill strands. The series combines communicative activities with skill-building exercises to boost students' academic success.

Dorothy Seyler: Read, Reason, Write

Скачать книгу (размер 565 Kb , формат fb2) Аннотация: The comprehensive Read, Reason, Write, 8/e, presents clear instruction on critical reading and analysis, argument, and research techniques, along with a collection of current, incisive readings appropriate for practicing those techniques. New features of the eighth edition include an expanded visual program, featuring new chapter opening visuals and two full-colour inserts, and a newly revised…

Langan John: College Writing Skills

Скачать книгу (размер 3 421 Kb , формат fb2, страниц 672) Аннотация: Focuses on the essay using the author`s wide range of writing assignments and activities that reinforce the four bases of effective writing: unity, support, coherence, and sentence skills.

Essentials of Corporate Finance

Скачать книгу (размер 3 176 Kb , формат fb2, страниц 624) Аннотация: Written to convey important concepts and principles of corporate finance at a level that is approachable for a wide audience, this work focuses on three basic themes: an emphasis on intuition; a unified valuation approach; and a managerial focus.

Cecchetti Stephen G.: Money, Banking and Financial Markets

Скачать книгу (размер 3 584 Kb , формат fb2, страниц 704) Аннотация: Emphasises on the Five Core Principles, the early introduction of risk, and an integrated global perspective. This book teaches students the rationale for financial rules and institutional structure so that even when the financial system evolves, students` knowledge will not be out of date.

Karl Ulrich: Product Design and Development

Скачать книгу (размер 1 952 Kb , формат fb2, страниц 384) Аннотация: Treating such contemporary design and development issues as identifying customer needs, design for manufacturing, prototyping, and industrial design, Product Design and Development by Ulrich and Eppinger presents in a clear and detailed way a set of product development techniques aimed at bringing together the marketing, design, and manufacturing functions of the enterprise. The integrative…

Bradley Schiller: The Economy Today

Скачать книгу (размер 4 563 Kb , формат fb2, страниц 896) Аннотация: Brad Schiller's text, «The Economy Today, 11e», is noted for three great strengths: readability, policy orientation, and pedagogy. His accessible writing style engages students and brings some of the excitement of domestic and global economic news into the classroom. Schiller emphasizes how policymakers must choose between government intervention and market reliance to resolve the core issues of…

Donald Ball: International Business: The Challenge of Global Competition (with CESIM access card)

Скачать книгу (размер 3 757 Kb , формат fb2, страниц 738) Аннотация: »International Business: The Challenge of Global Competition, 11th Edition» by Ball, McCulloch, Geringer, Minor and McNett continues to be the most objective and thorough treatment of International Business available for students. Enriched with maps, photos, and the most up-to-date world data, this text boasts the collective expertise of five authors with firsthand international business…

David Simchi-Levi: Designing and Managing Supply Chain (+ CD-ROM)

Скачать книгу (размер 2 768 Kb , формат fb2, страниц 544) Аннотация: »Designing and Managing the Supply Chain», 3/e provides state-of-the-art models, concepts, and solution methods that are important for the design, control, operation, and management of supply chain systems. In particular, the authors attempt to convey the intuition behind many key supply chain concepts and to provide simple techniques that can be used to analyze various aspects of the supply…

J.David Spiceland: Intermediate Accounting (Revised Edition)

Скачать книгу (размер 565 Kb , формат fb2) Аннотация: Adopters and reviewers praise «Intermediate Accounting, Fourth Edition», by Spiceland/Sepe/Tomassini for its superior readability, strong supplements package/learning system, good EOC, real-world flavor, consistent quality; and high student engagement. «SST, Fourth Edition» will gain support in both traditional and progressive accounting departments, especially those looking for a more concise,…

Gregory Dess: Strategic Management: Creating Competitive Advantages

Скачать книгу (размер 2 931 Kb , формат fb2, страниц 576) Аннотация: »Strategic Management: Creating Competitive Advantage, 4th Edition», by the prestigious authors Dess/Lumpkin/Eisner provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such as digital and internet strategies, innovation and corporate entrepreneurship, knowledge management, and intellectual assets. This text's accessible writing…

Erich Joachimsthaler: Hidden In Plain Sight: How to Find and Execute Your Company's Next Big Growth Strategy

Скачать книгу (размер 1 381 Kb , формат fb2, страниц 272) Аннотация: Companies must innovate to grow, but they often forget to look beyond their own brands. Take Sony, for example. Its success with consumer innovations like the Walkman blinded it to obvious changes in how, when, and where people wanted their music. Apple capitalized on those changes in demand with the iPod, providing a new way of listening to music and of managing one's entire music library. This…

Thomas Davenport: Competing on Analytics: The New Science of Winning

Скачать книгу (размер 1 217 Kb , формат fb2, страниц 240) Аннотация: You have more information at hand about your business environment than ever before. But are you using it to «out-think» your rivals? If not, you may be missing out on a potent competitive tool. In «Competing on Analytics: The New Science of Winning», Thomas H. Davenport and Jeanne G. Harris argue that the frontier for using data to make decisions has shifted dramatically. Certain high-performing…

Joanne Miller: Business English at Work: Student Text Premium OLC Content Package

Скачать книгу (размер 565 Kb , формат fb2) Аннотация: Written in a conversational tone, this text takes a totally new learning approach to relating business English to the workplace. Up-to-date topics of telecommunications, customer service, online references, electronic mail, and a host of other real-world subjects connect directly to an assortment of activities and exercises in grammar, punctuation, and writing. The activities in the text and…

Sue C. Camp: College English and communication: Student Activity Workbook

Скачать книгу (размер 565 Kb , формат fb2) Аннотация: The Student Activity Workbook has been updated with new assessment materials. Activities for each chapter are organized by section and are often integrated, calling on students to apply more than one skill to complete an activity. The workbook offers a variety of hands-on and critical thinking activities to reinforce and enrich each student's learning of the text principles.

Lorraine Blaxter: How to Research

Скачать книгу (размер 1 544 Kb , формат fb2, страниц 304) Аннотация: How to Research is a practical handbook for those carrying out small scale research projects and discusses the practice and experience of doing research in the social sciences. The new edition has been updated throughout and includes extensively revised chapters on introductory thinking about research and data analysis. Building on the strengths of the previous edition, Blaxter, Hughes and Tight…

Sharon Ferrett: Peak Performance: Success in College and Beyond

Скачать книгу (размер 2 809 Kb , формат fb2, страниц 552) Аннотация: This best-selling text presents new and returning college students with practical, hands-on methods of increasing their performance inside and outside the classroom. It helps them make the connection between their academic efforts and their job and life skills. They learn a variety of personal productivity skills related to positive work and study habits, as well as creative problem-solving,…