SuperFreakonomics was an instant New York Times bestseller, continuing the success begun with Steven Levitt and Stephen Dubner's original Freakonomics, their wildly popular book on the unexpected consequences of economic incentives. Levitt and Dubner shake up our preconceptions by asking such questions as: How is a street prostitute like a department store Santa? Who adds more value to his product, a pimp or a realtor? What do hurricanes, heart attacks, and highway deaths have in common? Did TV programming cause an historic rise in crime? And can eating kangaroo meat save the planet?