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Judi Bevan: The Rise and Fall of Marks and Spencer: And How It Rose Again

Скачать книгу (размер 1 462 Kb , формат fb2, страниц 288) Аннотация: For decades Marks & Spencer was the most successful retailer in the world. Its clothes were a byword for affordable quality and its food halls pioneered ready-prepared meals. Then suddenly they were dowdy, the staff deserted in droves and the shares plummeted – but the annual results in April 2006 show that the company is on the mend. What went wrong and how have things improved? In new chapters…

Judi Bevan: Trolley Wars: The Battle of Supermarkets

Скачать книгу (размер 1 421 Kb , формат fb2, страниц 280) Аннотация: The story of how Tesco came from brash beginnings to challenge and finally overtake the patrician Sainsbury as the market leader in 1995 stunned the retailing world, and raised the curtain on the dramatic rise of supermarket chains in the second half of the 20th century. Behind the bare statistics of roller coaster profits and changing market shares lies a deeper tale of social change, increasing…