Sunday: Understand what social media marketing is, its purpose, benefits and potential pitfalls. Monday: Gain insight with cases studies of companies that have achieved positive results from social media. Tuesday: Get started with key strategies and tactics and learn how to find and engage with your audience. Wednesday: Learn how to set up and configure Blogging, Facebook, Twitter and LinkedIn. Thursday: Learn how to set up and configure YouTube, Google, Pinterest, StumbleUpon, and other ones to watch. Friday: Utilize other people's content to help you become the authority in your marketplace, in one hour a day or less. Saturday: Discover the tools and techniques that will help you to continually manage your social media campaign.