Doty: Publicity and public relations 2nd
Скачать книгу (размер 1 136 Kb , формат fb2, страниц 224) Аннотация: Information and advice on getting publicity for a business or its product, creating mailing lists, using electronic tools and internet resources, writing press releases, understanding the media, mastering the art of networking, coordinating publicity with sales, and much more. Titles in Barron's Business Library series are currently being revised and updated, and re-set in an attractive new…