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Скачать книгу (размер 1 952 Kb , формат fb2, страниц 384) Аннотация: Once luxury was available only to the rarefied and aristocratic world of old money and royalty. It offered a history of tradition, superior quality, and a pampered buying experience. Today, however, luxury is simply a product packaged and sold by multibillion-dollar global corporations focused on growth, visibility, brand awareness, advertising, and, above all, profits. Award-winning journalist…

Скачать книгу (размер 1 952 Kb , формат fb2, страниц 384) Аннотация: Fashion may be fabulous, but what price true luxury? With incredible access to the glamorous world of the luxury brand, Deluxe goes deep inside the workings of today’s world of profit margins and market share to discover the fate of real luxury. From the importance of fashion owners, to red carpet stars and the seasonal ‘must-have’ handbags, Dana Thomas shows how far illustrious houses have moved…